The role of International trade in improving the competitiveness of Saint Petersburg
DOI:
https://doi.org/10.5922/2079-8555-2017-2-4
foreign economic potential of the region
competitiveness of the region
foreign trade
territorial brand
Abstract
This article aims to explore the prospects for the development of international trade and the impact of trade on increasing competitiveness of Saint Petersburg. To this end, the authors study the theoretical aspects of regional competitiveness as such, analyse the ten years’ data on the city’s international trade, and explore the significance of image, reputation, and information support for the region’s international trade provided by business information centres abroad. The authors employ the methods of expert opinion and statistical analysis as well as the authors’ own data to consider the problems of international trade development in Saint Petersburg and the ways to improve the city’s competitiveness. The authors estimate the international trade performance of Saint Petersburg and outline the key areas for increasing the city’s competitive ability. This article has theoretical and practical significance for experts studying regional competitiveness, for regional authorities, and the business community.
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2. Avraham, E., Ketter, E. 2007, Media Strategies for marketing place in crisis improving the image of cities, countries and tourism destinations, Oxford, 231 p.
3. Bergman, E. M., Feser, E. J. 1999, Cluster Morphology of Regions: Analytic Options. In: Bergman, E. M., Feser, E. J. Industrial and Regional Clusters: Concepts and Comparative Applications, available at: http://www.rri.wvu.edu/WebBook/Bergman-Feser/chapter3.htm (accessed 01.09.2016).
4. City RepTrak-2016, 2016, Reputation Institute, available at: https://www.reputationinstitute.com/Resources/Registered/PDF-Resources/2016-City-RepTrak.aspx (accessed 01.09.2016).
5. Dinnie, K. 2011, City Branding. Theory and Cases, London, 220 p.
6. Dinnie, K. 2008, Nation Branding — concept, issues, practice, Butterworth-Heinemann, 264 p.
7. Gover, R., Go, F. M. 2009, Place branding: glocal, virtual and physical identities, constructed, imagined and experienced, London, 269 p.
8. Moilanen, T., Rainisto, S. 2008, How to brand nations, cities and destinations: A planning book for place branding, London, 188 p.
9. Bazhenov, Yu. N., Nikulchenkov, K. E. 2009, Competitiveness of the Economies of Border Regions, Balt. Reg., Vol. 1, no. 2, p. 34—38. DOI: 10.5922/2079-8555-2009-2-4.
10. Bazhenov, Yu. N., Podshuveit, O. V. 2014, St Petersburg Business Information Centres and Their Role in Increasing the Efficiency of International Business Activities, Balt. Reg., Vol. 6, no. 3, p. 45—57. DOI: 10.5922/2079-8555-2014-3-4.
11. Bazhenov, Yu. N., Podshuveit, O. V. 2012, Foreign economic activity of Saint Petersburg, the Leningrad Region, and the Republic of Karelia: problems and opportunities for development, Balt. Reg., Vol. 4, no. 1, p. 52—59. DOI: 10.5922/2079-8555-2012-1-6.
12. Baransky, N. N. 1980, Nauchnye printsipy geografii [Scientific principles of geography], Part 1, Moscow, p. 79—86. (in Russ.)
13. Vazhenin, S. G., Vazhenina, I. S. 2016, Konkurentsiya, sotrudnichestvo i doverie territorii v ekonomicheskom prostranstve [Competition, cooperation and trust of territories in the economic space], Ekaterinburg, 69 p. (in Russ.)
14. Vazhenina, I. S. 2013, Imidzh, reputatsiya i brend territorii [Image, reputation and brand territory], Ekaterinburg, 378 p. (in Russ.)
15. Vladimirsky, I. 2016, All car factories on the CIS map: how does the car industry in Russia and the near abroad live? AvtoRevyu, no. 6, available at: https://autoreview.ru/articles/statistika/cepnaya-reakciya (accessed 01.09.2016). (in Russ.)
16. Dobrovolsky, V., Vladimirsky, I. 2013, The effect of industrial assembly: the dynamics of the Russian automotive industry is twice as fast as the world, AvtoRevyu, no. 5, available at: https://autoreview.ru/articles/statistika/effekt-promsborki-1(accessed 01.09.2016) (in Russ.)
17. Zemtsov, S. P., Baburin, V. L. 2016, Assessment of the potential of the economic and geographical situation of the regions of Russia, Ekonomika regiona, no 1, p. 117—138. (in Russ.)
18. Vasilenko, A. I. (ed.) 2014, Imidzh Rossii: kontseptsiya natsional'nogo i territorial'nogo brendinga [The image of Russia: the concept of national and territorial branding], Moscow, 247 p. (in Russ.)
19. Magretta, J. 2011, Understanding Michael Porter: The Essential Guide to Competition and Strategy, Hardcover.
20. Results of the work of the Committee on Science and Higher Education in 2015, 2016, available at: http://knvsh.gov.spb.ru/media/files/pages/16/Otchet-2015.pdf (accessed 18.11.2016). (in Russ.)
21. Pilipenko, I. V. 2005, Factors and methods for increasing the competitiveness of countries and regions: an analysis of theoretical approaches, Regional'naya nauka, Collection of scientific papers, Book 1, Moscow, p. 101—105.
22. Porter, M. 1980, Competitive Strategy: Techniques for Analyzing Industries and Competitors, New York, 422 p.
23. Pungin, I. V. 2014, Forming an assessment of the region's competitiveness, Teoriya i praktika servisa: ekonomika, sotsial'naya sfera, tekhnologii [Theory and practice of service: economics, social sphere, technologies], no. 3, p. 55—60. (in Russ.)
24. Rakhmatov, R. D., Ivanov, N. T. 2015, Assessment of competitiveness factors in Russian regions, Prioritetnye nauchnye napravleniya: ot teorii k praktike [Priority research areas: from theory to practice], no. 17, p.192—198. (in Russ.)
25. Limonov, L. E. (ed.) 2014, Regional'naya ekonomika i prostranstvennoe razvitie [Regional economy and spatial development], T. 1, Moscow, p. 292. (in Russ.)
26. Savinova, O. V. 2014, Regional competition and pessimistic forecasts of the state of the economic climate in the regions of Russia, Vestnik Tambovskogo universiteta. Ser. Gumanitarnye nauki [Bulletin of Tambov University. Series: The humanities], no. 1 (129), p. 24—37. (in Russ.)
27. Skornichenko, N. N. 2014, Competitiveness of enterprises as a component of regional competitiveness, Ekonomika i predprinimatel'stvo [Economics and Entrepreneurship], no. 1, p. 823—824. (in Russ.)
28. Yakovlev, А. V., Saulin, А. D. (eds.), 2016, Sozdanie i razvitie seti informatsionnykh delovykh tsentrov sub"ektov Rossiiskoi Federatsii za rubezhom: metodicheskie rekomendatsii [Creation and development of a network of information business centers of the subjects of the Russian Federation abroad: methodical recommendations], St. Petersburg, 44 p. (in Russ.)
29. Timiryasova, A. V., Kramin, T. V. 2014, Quantitative assessment of the impact of international competitiveness factors in Russian regions, Aktual'nye problemy ekonomiki i prava [Actual problems of economics and law], no. 1, p. 156—165. (in Russ.)
30. Huddeva, V. V. 2011, Management of regional competitiveness based on the development of technology to stimulate the socio-economic development of the territory, Vestnik TGU. Gumanitarnye nauki. Ekonomika [Bulletin of TSU. Humanitarian sciences. Economy], no. 1 (93), p. 203—209. (in Russ.)
31. Fedorov, G. M., Korneevets, V. S. 2015, Socioeconomic typology of Russia’s coastal regions, Balt. Reg., Vol. 7, no. 4, p. 89—101. DOI: 10.5922/2079- 8555-2015-4-7.
32. Shastitko, A. Е., Golovanova, S. V. et all 2013, Posledstviya slaboi konkurentsii: kolichestvennye otsenki i vyvody dlya politiki [The effects of weak competition: quantitative assessments and policy implications], Moscow, 120 p. (in Russ.)
33. Shodorova, N. M. 2011, Competitiveness of the transboundary territories of the Baltic region: strategic aspect: (conference materials), INTEREKSPO GEO-SIBIR, Vol. 3., no. 1, p. 152—155. (in Russ.)
34. Yuricheva, E. Yu. 2016, Methods for assessing the competitiveness of the region, Aktual'nye problemy ekonomiki sovremennoi Rossii [Actual problems of modern Russia's economy], no. 3, p. 174—179. (in Russ.)